Toy maker Mattel posted positive quarterly results as sales of TMX Elmo, Barbie, and Cars toys all sold well. According to WSJ.com, TMX Elmo, the 10th-anniversary edition of the popular Sesame Street character, "is the single biggest pre-ship launch before the holidays in Mattel's history. The toy has created a buzz in the wider toy industry and is leading to earlier holiday shopping. It is also becoming the hardest toy to find this season."
WSJ.com
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