Thursday, November 09, 2006

ADIDAS DRAGGED DOWN BY REEBOK

Last year, German sporting goods giant Adidas bought Reebok for $3.8 billion to better battle Nike in the United States. The results so far have been disappointing. Orders for Reebok goods fell 16% in the most recent quarter and have caused Adidas stock to be the weakest performer for 2006 for Germany's DAX of top 30 shares. Adidas has cut the earnings outlook for the near future as it announced that it will likely be the second half of 2007 before Reebok sales improve.

Reuters

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